09/09/2014 - 10:15am

Reed's, a manufacturer of natural foods products, will add an organic coffee kombucha beverages to its line of Culture Club Kombucha.

09/08/2014 - 2:53pm

Busch announced a package redesign as well as a chance to win a hunting getaway. The 2014 Busch Hunting can features hunting graphics — including silhouettes of deer, elk and duck — over Busch's signature "blaze orange" background. 

09/08/2014 - 2:18pm

Frito-Lay's Cheetos brand announced a slew of mischievous iniatives to help engage consumers for Halloween, which include a limited-edition Cheetos bag and a redesigned Cheetos Halloween online hub. 

09/05/2014 - 2:32pm

Annie's launched two new frozen-food options in an effort to provide consumers with a healthier snacking alternative. 

09/05/2014 - 1:14pm

True Nopal announced that its line of True Nopal Cactus Water will be available in the Los Angeles region and Hawaii Costco locations beginning in September. 

09/03/2014 - 9:40am

IRI on Wednesday released a new “Point of View: Winning with the Hispanic Consumer Today" study to help CPG marketers connect with this diverse, rapidly expanding customer group.

09/02/2014 - 2:51pm

The Magic Hat Brewing Co. recently released Wilhelm Scream, its first-ever pumpkin ale that's named for the iconic scream sound effect that's been used in more than 200 movies.

09/02/2014 - 10:48am

Google last week announced that it has been testing a small fleet of drones in Australia in an effort to remove "the friction of moving things around" as part of an initiative called "Project Wing."

08/28/2014 - 1:06pm

Coca-Cola Life — a reduced-calorie cola sweetened with cane sugar and stevia leaf extract — has arrived stateside, making its debut in The Fresh Market stores across Georgia, North Carolina, South Carolina and South and Central Florida.