Menasha Packaging has collaborated with the Path to Purchase Institute on a new industry report that identifies leading-edge marketing practices that improve the effectiveness of shopper marketing investments.
Lay's brand announced the return of its popular "Do Us A Flavor" contest. Beginning today, fans can submit their ideas for the next potato chip flavor for a chance at nabbing a $1 million prize. But with the return of the contest comes a twist.
Pacific Foods, which produces a variety of organic products that range from soups and sauces to dips and sides, is making an entry into the breakfast food category with a line of organic, ready-to-eat steel-cut oatmeal.