The 30-second ad will run during the third quarter of Super Bowl LI and star Adam Driver, known for his role in “Star Wars Episode VI: The Force Awakens.“
Tostitos will be helping fans celebrate Super Bowl LI with a promo code for $10 off an Uber ride on 25,000 bags of its chips.
Twinings North America has added to its line of Earl Grey teas with the introduction of three new varieties.
The chocolate-caramel variety will join three other stroopwafel flavors from Daelmans — caramel, honey and maple
To celebrate the product launch, Chips Ahoy! THINS has created an oversized cookie jar in New York City.
NCA and Candy & Snack TODAY magazine created the awards program in 2011 to recognize and honor the confectionery industry’s best and most innovative leaders and category champions.
The Nielsen Connected Partner Program is an industry first, Nielsen noted, offering an open ecosystem for companies servicing the retail and CPG industry.
Cinnamon Oat, Double Dark Chocolate and Strawberry Apple Chia released for the new year.
The brand's “Do the Dew” advertising campaign is debuting in 20 countries this year.
Suit claims beverage giant and American Beverage Association in a campaign led consumers to believe all calories are the same, when science indicates sugar drinks play a “distinct role” in the obesity epidemic.