06/19/2014 - 11:41am

Maybelline New York has announced that Brazilian supermodel Adriana Lima is returning to the brand. She previously served as global spokeswoman from 2003 to 2009.

06/18/2014 - 2:21pm

HCP & Co. has signed an agreement to sell its investment in NYX Cosmetics to L'Oréal, as part of the sale of the company.

06/18/2014 - 1:55pm

The Global Marketing Development Center hosted the 2014 Health, Beauty and Wellness Marketing Conference in Orlando in late May.

06/18/2014 - 12:38pm

Beauty trade show Cosmoprof North America has unveiled a new partnership with global subscriber beauty box company, Glossybox. The new Boutique ~ Glossybox limited-edition box will debut at CPNA 2014 in July in Las Vegas and will go on sale to beauty consumers online in August.

06/18/2014 - 12:10pm

Is your ZIP code taking a toll on your skin? According to new data unveiled by RoC Skincare, there is a correlation between geographic location and the formation of wrinkles.

06/18/2014 - 10:17am

Procter & Gamble’s Pantene hair care brand is further evolving its global Shine Strong campaign with the launch of the global Shine Strong Fund and a new video that tackles a common but unconscious behavior many women engage in everyday: over-apologizing.

06/17/2014 - 11:46am

Alberto VO5 has unveiled its new Pure Sunshine fragrance — its first fan-voted fragrance.

06/17/2014 - 10:39am

Partnering with Crest + Oral-B Pro-Health, Dr. Travis Stork, Emmy-nominated TV host and emergency medicine physician, will appear at various events throughout the United States to speak with consumers about the importance of oral health.

06/17/2014 - 9:39am

Merck Consumer Care, the makers of Coppertone, has kicked off its second year of the “Making the Sunscreen Grade” program to help parents teach their children sun-smart behaviors.