Joey New York, which, through its subsidiary RAR Beauty, is the manufacturer and marketer of Joey New York skin care and beauty products, has announced an organizational plan for marketing and distribution. The strategy will allow the Joey brand to co-exist in the prestige, masstige, health and well-being, and mass market channels.
The Beauty Co. will launch its Kumiko skin care line at the NACDS TSE show in Boston on Aug. 23. The Kumiko sponge line delivers numerous benefits, the company said, and is made of natural glucomannan — which comes from the root of the Konjac plant.
Arm & Hammer’s Advance White toothpaste experienced double-digit gains during the 52 weeks ended June 15, according to IRI, and now the brand is looking to further grow sales with its Truly Radiant collection.
It is no secret that oral care is a highly saturated market that benefits from consumers’ regular usage of oral care products as part of their daily grooming routine, but those products that promise to whiten smiles continue to stand out from the pack.
Zapzyt skin care, which is distributed by Waltman Pharmaceuticals, has expanded its portfolio with the new Pore Treatment Gel and has created a new packaging design to communicate the effectiveness of its line in an easy-to-understand format.
Developed in partnership with dermatologists and launched in April is the new Effaclar Dermatological Acne System by La Roche-Posay. The system features two new formulas exclusively developed to work with Effaclar Duo Acne Treatment concurrently as a complete treatment solution. The system, which is gentle enough for sensitive skin, is designed to target the three major causes of acne: excess oil, clogged pores and inflammation caused by acne bacteria.
Acne. For many people, especially younger consumers, it is a four-letter word that can wreak havoc on their self-esteem and is a source of much frustration as they search for the best treatment that will once and for all blast those blemishes.