Judging by the results of new research from Mintel, loyalty is lost when it comes to body care products as nearly a quarter of those consumers who use body care products at least once a week usually just buy what’s on sale.
Sales of men’s skin care products are on the rise as men grow increasingly concerned with looking good from head to toe and show a willingness to invest in high-end skin care, according to recent research by market research firm the NPD Group.
Cleaning the face of makeup, dirt and other impurities in the morning and night is clearly an important part of a healthy skin care routine, and manufacturers continue to answer the call with products that promise to deliver even greater results.
Acne is the most common skin disorder within the United States, impacting millions of Americans and paving the way for researchers to feverishly develop new therapies and revamp existing treatment options at retail.
Unilever’s Simple facial skin care brand has teamed up with Makers, a multiplatinum video experience from AOL and PBS that honors trailblazing women, to launch a nationwide search to find women in local communities who will become recognized as “Next Makers.”