05/20/2015 - 4:37pm

Church & Dwight is leveraging its First Response brand into the dietary supplement set with the launch of First Response multivitamin gummies, which target reproductive health and prenatal/post-natal need states. First Response multivitamin gummies were developed to provide women with the recommended amount of folic acid in an easy-to-consume gummy form.

05/20/2015 - 4:37pm

The gummy sub-segment within overall vitamins is not only still growing substantially, the dollar volume of that alternative delivery format has reached nowhere near its ceiling of potential, at least not yet. Overall, sales of vitamins for the 52 weeks ended Dec. 28, 2014, were up 0.4% to $6.5 billion across total U.S. multi-outlets, according to IRI.

05/20/2015 - 4:37pm

Move over fellas; the condom aisle isn’t just for men anymore. Well, it never was really, but as retail pharmacies become more adept at discreetly merchandising intimacy health — remember when the pharmacist had to pull the condom display from behind the counter? — there is a trend developing toward marketing condoms with the female buyer in mind.

05/20/2015 - 4:36pm

Beauty brands are looking to ramp up sales and jazz up the depilatories segment with convenient delivery methods, enhanced formulas and a greater social media outreach.

05/20/2015 - 4:36pm

The world of beauty oils continues to expand with the recent introduction of Oil Essentials at Walmart.

05/20/2015 - 4:36pm

LED Technologies has teamed up with kathy ireland Worldwide to develop reVive Light Therapy. The products, launched at Walgreens.com and Rite Aid this spring, offer the latest technology in four key areas: anti-aging, uneven skin tone and hyperpigmentation, acne and skin healing.

05/20/2015 - 4:36pm

Fueled by such professional technologies as lasers and wearable mask devices, the at-home beauty devices market continues to heat up, increasing globally by nearly 14% in 2014, according to Kline & Co., a market research and management consulting firm.

05/20/2015 - 4:36pm

Lornamead’s Yardley London has jumped on the naturals trend with its new Nourishing Elements Artisan Soap.

05/20/2015 - 4:36pm

You are what you eat. Well, in this case, you are what you put on your skin. That’s why customers increasingly are seeking truly natural beauty products.