06/01/2016 - 3:56pm

As a format, adult gummy vitamins continue to trend well, and sales of gummy formulations across both adults and kids were up in the first quarter of 2016.

06/01/2016 - 3:56pm

Ion Labs recently launched ProCharge, a line of liquid protein products featuring as many as 20 different flavors, all designed to supplement everyday eating with 40 g of protein per 2-oz. bottle.

06/01/2016 - 3:56pm

ARP and Abbott surveyed 1,480 Americans ages 50 years and older and found that while a majority see themselves as being in good health, 1-in-2 reported that they wished they had more strength or energy.

06/01/2016 - 3:56pm

The specialty channel, including natural grocery and vitamin retailers, has long been a fair prognosticator of what might be coming down the line in the natural health space for mass, food and drug retailers.

06/01/2016 - 3:56pm

The vitamin/mineral/supplement category was up 4.6% for the 52 weeks ended April 17 across total U.S. multi-outlets, according to IRI. When you add the related adjacent wellness categories, the total business tops more than $12.8 billion on a similar middle-single-digit growth rate.

06/01/2016 - 3:56pm

If ever a beauty brand resonated with the times, it’s Milani. In an age of increasing diversity and inclusivity, and a time when millennials and multicultural consumers have emerged as major buying forces, Milani is making the right moves.

06/01/2016 - 3:56pm

Vogue International’s OGX brand shares its secrets to catering to the female New General Market consumer.

06/01/2016 - 3:55pm

Beiersdorf leverages social media to introduce consumers — and engage existing customers — to each of its brands

06/01/2016 - 3:55pm

Kao USA is a prime example of a company plugged into the New General Market, rebooting classics to introduce them to the millennial market, while not losing its loyal base.