Altruism and sustainable profits aren’t always concepts you’ll find in the same sentence, but don’t tell that to Dave Simnick, CEO of SoapBox Soaps, who created the company in 2010 to do precisely that — to help people in need around the world while at the same time building a leading CPG brand, and attaching meaningful purpose to a commoditized category — soap.
The first-ever Future Leaders Summit, co-produced by Mack Elevation Forum and Drug Store News in May, saw the industry speak honestly and openly about leadership with a special group of innovators, transformers and disruptors in the world of consumer brands, retailers and entrepreneurs.
Is your organization aligned with your top customers? What is valuable in the eyes of the retailer is very different today than it was yesterday. With that in mind, Drug Store News and Mack Elevation Forum will co-host the next edition of the jointly produced 10X Thought Leadership Series, “The Growth Summit – Ideas That Matter,” Aug. 5 in Boston, at the historic Villa Victoria Center for the Arts.
Consumers are driving change in the snack category with their ever-increasing demand for organic, non-GMO, vegan, gluten-free and other more natural snacks, and major CPG companies are following up with commitments to remove artificial ingredients.
Sales of apple cider vinegar supplements are on the rise, and Princeton Research now offers the next top-trending supplement that will greatly increase incremental segment growth — Ultra AppleLean Cider Vinegar.