For chronic pain sufferers, there is a real problem with the abuse of painkillers in the United States. While the number of patients who have a legitimate need for prescription painkillers — 100 million plus — is vastly more than the number of people addicted to painkillers — 11 million — there is a stigma attached to the prescribing, dispensing and utilization of pain medicines.
Pfizer Consumer Healthcare in May joined the gummy vitamin lineup with the launch of Centrum MultiGummies, adding the leading multivitamin brand to the number of adult gummy vitamin options on the shelf.
The sun care market has benefited from skin cancer awareness campaigns, as well as the overall education about the importance of sun protection, but manufacturers are hoping to further brighten sales with sun care products that boast added benefits and innovative delivery methods.
Earlier this year, Procter & Gamble’s Crest unveiled its latest advancement in oral care with Crest Pro-Health [HD], a new two-step system formulated for deep cleaning and advanced whitening that promises to go beyond ordinary toothpaste.