Dawn Wilensky

Writer

Articles by author

  • Mon, 07/25/2011 - 4:40am

    Health still is a priority for Americans, as sugary cereals are declining and cereals with health benefits, like whole grains, vitamins and minerals, are experiencing slow but steady growth.


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  • Mon, 07/25/2011 - 4:38am

    
As Seen On TV products have gained valuable shelf space at drug chains, becoming a formidable department instead of just an item-driven business.


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  • Mon, 04/25/2011 - 5:06am

    SUPPLIER NEWS — Frito-Lay is spicing up its Doritos, Fritos and Ruffles brands to include a Tapatio hot-sauce-flavored product. All three products include a unique combination of red chili peppers, spices and a hint of garlic — the same ingredients in the Tapatio hot sauce recipe. They are available at in small bags (99 cents) and large bags ($2.99).

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  • Mon, 04/25/2011 - 5:06am

    A fresh new vision has come into view at Duane Reade as the Walgreens-owned retailer expanded its fresh food and grocery offerings. In its Union Square store in Manhattan, shown here, consumers are greeted by an expansive food offering that includes an island of such on-the-go meals as oatmeal, sushi, sandwiches and salads; baked goods with a self-service coffee bar; and an array of frozen foods. The concept also prominently features the store-brand DR Delish line of premium snacks and beverages.


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  • Mon, 04/25/2011 - 5:06am

    NORWICH, N.Y. — Since word of mouth was the driving force behind the success of Chobani, it was a natural fit to feature actual users in its first major ad campaign this spring. The company also recently launched Chobani Champions, the first-ever Greek yogurt for kids. The smaller-portion, 3.5-oz. cup (100 calories) is available in two flavors: Honey-Nana and VeryBerry. Also new in the company’s core Chobani Greek yogurt line are lemon, mango and black cherry flavors.


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  • Mon, 04/25/2011 - 5:05am

    
CVS provided a healthy dose of convenience to urban dwellers with the opening of its Urban Cluster store concept late last year. The stores have a decidedly unique bend, being stocked with a broad range of consumables, including an expanded pantry offering and a selection of affordable wines priced under $7.


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  • Mon, 04/25/2011 - 5:05am

    Armed with the positioning line, “It’s Time To Get Better,” Sav-Mor Drug Stores continues to emphasize the big difference between its network of franchised locations and the corporate mentality of the chain operations.


    To that end, its most recent radio and television campaign positioned the pharmacies against the large national chains. The customer-
service-focused campaign established the Sav-Mor pharmacist as “your personal pharmacist” along with the idea that “nobody cares more for the customer than the owner.”


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  • Mon, 04/25/2011 - 5:01am

    
A new partnership with Gold Standard/Elsevier has solidified Thrifty White Pharmacy’s efforts to bring big-city services to its small-town customer base, which is spread across five states: Minnesota, Wisconsin, North Dakota, Iowa and Montana. 


    The Maple Grove, Minn.-based chain of 84 stores recently licensed Alchemy, a new drug database and decision support solution, for all of its pharmacy and telepharmacy dispensing systems. The new partnership will enable the chain to streamline its prescription filling process and provide drug information to pharmacists instantly.


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  • Mon, 04/25/2011 - 4:56am

    
The new-look Duane Reade stores feature a special Papyrus section in the greeting card aisle. Papyrus — known for its posh collection of greeting cards, gift wrap, stationery and other unique gift products — certainly has lent an air of distinction to the department with its upscale fixtures and sleek design.


    Cards for all occasions, including birthdays, anniversaries and weddings, are merchandised attractively in the more than 8 ft. of space devoted to the section.

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  • Mon, 04/25/2011 - 4:56am

    American Greetings’ new Ready Set Blow greeting card line offers all the fun of blowing out the candles and making a wish.


    The cards deliver a multisensory experience with the recipient prompted to blow on the card upon opening it. A special sensor is then activated, making the festive scene come to life with LED lights, as well as either a birthday song or sound.


    The line of six designs began shipping to all channels of distribution in mid-March and retails for $6.99.

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