SOUTH DEERFIELD, Mass. — The Yankee Candle Company today announced the launch of its new Relaxing Rituals line. The company says each blend of three different essential oils creates a special fragrance combination designed to soothe the mind, body and soul and provide an easy, relaxing ritual that fits busy lifestyles.
The new line includes warmer oils, reed diffusers, votive candles and tumbler candles in four new scents.
“Living a wellness lifestyle is about taking care of the mind, body and soul so that you can be at your best and relaxation is an essential element of this lifestyle.” said, Hope Margala Klein, executive vice president, brand, innovation and merchandising for The Yankee Candle Company, Inc. “Our new Relaxing Rituals line allows our customers to prepare the perfect fragrance blends that suit them while allowing them to turn down all the noise and unwind.
The four fragrance blends available are:
- Calm — a blend of vanilla, lavender and sandalwood to feel relaxed;
- Comfort — a blend of rose, cardamom and cedarwood to feel cozy;
- Tranquil — a blend of spearmint, water lily and sea salt to feel at peace; and
- Refresh — a blend of mandarin, sage and eucalyptus to feel awake.
To celebrate the new line, Yankee Candle is hosting a debut party on Saturday, July 13th in its retail stores from 10 a.m. – 4 p.m., offering guests a chance to experience the product, enter special giveaways, and participate in one-day savings offers for the new line.
Relaxing Rituals is available now at more than 557 Yankee Candle retail stores, www.yankeecandle.com and in select specialty retailers.
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