BENTONVILLE, Ark. Wal-Mart is kicking off the holiday shopping season early. The company announced today that it plans to reveal its holiday deals online Thursday, with items becoming available Friday morning as the merchant officially opens special Christmas shops.
“Our customers can fulfill all their holiday needs at Wal-Mart and not only save money, but buy gifts they can be proud to give,” said John Fleming, chief merchandising officer Wal-Mart Stores U.S.
Holiday savings is the focus of the Wal-Mart Christmas marketing campaign that breaks this week. Broadcast and print ads will show that when shopping at Wal-Mart, “The more you save, the more Christmas you can give.”