FRAZER, Pa. — Teva Pharmaceuticals and the Parkinson's Unity Walk on Friday announced the launch of a public awareness campaign, "CommUNITY: Carrying the PD Torch," to support Parkinson's disease patients during Parkinson's Disease Awareness Month in April. The campaign aims to empower patients to set their goals and work to achieve them by uniting the community and encouraging patients in their PD journey.
The "CommUNITY: Carrying the PD Torch," campaign kicked off on April 2 in Philadelphia at the Rocky monument, which was blanketed in tulips, the worldwide symbol of PD. A Parkinson's disease patient, Susan Battagliese, was onsite to share her experience with Parkinson's disease and Daniel Kremens, Jefferson University Hospital Physician and Co-Director, Movement Disorders Program, spoke on recent developments in PD.
The campaign will culminate at the 20th Annual Parkinson's Unity Walk in Central Park on April 26, where a torch of tulips will be brought from the Rocky monument to the Teva booth at the Walk. The Parkinson's Unity Walk is the largest grassroots fundraiser for Parkinson's research in the country and 100% of donations support research funded by seven major Parkinson's organizations.
"We're extremely pleased to partner with Teva during PD Awareness Month," stated Carol Walton, CEO of The Parkinson Alliance, the umbrella organization for the Parkinson's Unity Walk. "It's important to bring together patients and educate the community about PD."