FORT WASHINGTON, Pa. — The makers of Sudafed will allow sinus sufferers to join forces for a contest that will take place on the brand's Facebook page, thanks to a new app.
As part of the "Open Up & Share" contest, participants will be able to use the Sinus Sketcher app to create and submit original sketches to creatively convey how sinus pain and pressure looks and feels to them. Entries for the contest will be accepted unil Nov. 24, 2013; five sketches will then be selected as finalists by cartoonist Liza Donnelly.
"As a cartoonist, I often find it easier to express my feelings through drawings rather than words, so I was excited to hear about the Open Up & Share contest," Donnelly said. "I also happen to suffer from sinus problems, so it was a natural fit to partner with the Sudafed brand."
Beginning Dec. 2, members of the Sudafed community will be able to vote for their favorite illustration. In addition to receiving a $5,000 prize, the winner's artwork will be featured in a national advertising campaign by Sudafed.
In a recent survey by the makers of Sudafed, it was revealed that 53% of adults reported frequent sinus pain and pressure that impacted their personal and work lives. Additionally, 81% of sinus sufferers would give up things like social media access and vacation days for an entire year if they never had to endure sinus issues again.
Other findings from the survey:
- 38% of sinus sufferers compared their sinus pain to being stuck in traffic; 35% said it felt like a balloon was about to pop.
- 55% likened sinus pressure to an orange being squeezed by a juicer.
- On average, those that are battling sinus problems go to work 15 days each year while dealing with a cold or sinus pressure and congestion.
- 23% said that working is one of the most difficult things to do while experiencing sinus problems; 83% would rather go to work battling sinus problems than take a sick day.
- 40% admitted that sleeping is one of the most difficult things to do while dealing with their sinus problems.
- 70% of Americans in a relationship admitted to having a strategy to avoid getting sick from their significant other, such as no hugging or kissing.