NEW YORK — Television producer and fashion journalist Rodner Figueroa is sharing his secret to a white smile on the set of the new Colgate Optic White commercial in Miami.
“I’m constantly being asked what makes stars shine on the red carpet, and I have to say, nothing pulls a look together like a bright, healthy smile,” Figueroa stated. “That’s why I’m excited to let people in on my little fashion secret: Colgate Optic White toothpaste, which contains a unique technology with hydrogen peroxide — the same ingredient used in whitening strips.”
Figueroa was joined by Colgate spokeswoman and television presenter Karla Martínez.
The new Spanish-language commercial will debut in early March.