Shoppers Drug Mart kicks off campaign to support women's health

TORONTO — In support of Shoppers Drug Mart’s ongoing commitment to women’s health, the company and its associate-owners have announced that the 11th annual Tree of Life campaign will run from Sept. 29 to Oct. 26.

The national four-week campaign has raised more than $17 million dollars in the past, with the projected goal of $2.3 million this year to help fund local women’s charities across Canada.

The campaign provides customers with the opportunity to purchase and personalize a “Tree of Life” icon: a “leaf” for a loonie, a “butterfly” for $5 Canadian dollars, an “acorn” for C$10 and a “cardinal” for C$50. The icons are prominently displayed on the Tree of Life in all participating stores and 100% of campaign proceeds are donated to local women’s health organizations.

The Tree of Life campaign is one of the leading partnership programs of the Shoppers Drug Mart WOMEN platform  the company’s commitment to improving the health of Canadian women in body, mind and spirit.

 

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