HOFFMAN ESTATES, Ill. — Sears Holdings announced on Tuesday that its Sears and Kmart stores are introducing an online/in-store collaboration to allow pick up of Sears.com or Kmart.com orders at any of each other’s stores — more than 2,000 locations nationwide — in five minutes or less.
“Sears was the first broadline retailer to provide the convenience of free buy online pick up in store more than 12 years ago, and we continue to introduce integrated offerings to help our members shop on their own terms,” stated Imran Jooma, EVP, Sears Holdings. “Leveraging the breadth of both Sears and Kmart’s online and in-store networks means more convenience for members and opens an even wider brand-name product selection available to fans of both stores.”
Sears and Kmart stated that its customers are increasingly taking advantage of integrated shopping experiences — 60% of online sales are multichannel transactions and last quarter, online and multichannel sales increased 26% over the prior year.
Sears and Kmart are rolling out the expanded service well before back-to-school season, when customers may need particular items from Sears or Kmart, but only have one of those physical stores close to their homes. For example, a member may want to purchase school supplies from Kmart, and a Sears store is much closer to their home than the nearest Kmart. Now that member can buy online at kmart.com and pick up at a Sears store. Similarly, a member may need a particular Craftsman power tool from Sears. The member can order the tool online at sears.com and pick it up for free at any nearby Kmart store.
“We’re excited to build on the success of this popular, convenient Free Store Pickup option with 2,000 Sears and Kmart stores, regardless of whether you order from Sears.com or Kmart.com, and have it ready for pickup in five minutes or less,” stated Leena Munjal, SVP, Sears Holdings. “The service also makes exclusive brands — like Sofia by Sofia Vergara and Adam Levine at Kmart, and Bongo and Outdoor Life at Sears — available for free pickup at hundreds of new locations.”