CAMP HILL, Pa. Rite Aid will offer a free 18-page diabetes guide, developed with the American Diabetes Association, and a diabetes tip booklet in all stores during October, November and December, the company announced Monday.
The guide offers advice on managing diabetes and helps identify symptoms and risk factors for the disease. The guide also includes information on health nutrition and exercise, medications and diabetes-related products as well as a risk assessment test from the ADA, information on diabetes management for patients living with diabetes, a food diary and a chart to record blood glucose readings.
A new component of Rite Aid’s year-long Diabetes Awareness Campaign is the 360-degree/365 Day Diabetes Alliance with multimedia company dLife. Through its partnership with dLife, Rite Aid will provide valuable lifestyle advice to help those who have been diagnosed with diabetes live healthier lives, through special newsletters, “Diabetes Minutes,” airing on Rite Aid’s in-store radio and dLifeTV segments that will be available on www.riteaid.com.
In addition, Rite Aid pharmacists across the country will lead customers in helping find a cure for diabetes through Rite Aid’s “Walk with a Pharmacist for Diabetes” program. Customers can sign up to walk with or support their local Rite Aid team at all participating stores or by visiting www.diabetes.org/stepout-riteaid.
And in November, all stores will sell $1 Step Out To Fight Diabetes pin-ups, with all proceeds going directly to the ADA for diabetes research, information and advocacy initiatives.
“This is all part of Rite Aid’s year-round commitment to help patients manage and live well with diabetes with special emphasis this time of year because November is Diabetes Awareness Month. Many people have diabetes, or care for someone who does, and it’s important for them to know that they don’t have to manage the disease alone,” stated Mark de Bruin, Rite Aid executive vice president of pharmacy. “Rite Aid and the ADA know that awareness and education are the keys to early diagnosis and management, as well as prevention of diabetes and its complications. Together, we offer patients the programs, services and support needed to lead healthier lives.”
As a National Strategic Partner, Rite Aid works closely throughout the year with the ADA raising funds and awareness of diabetes. Rite Aid pharmacists are trained in diabetes care and are available to work one-on-one with patients to monitor glucose levels, answer questions, give advice on medications and new products and help make successful lifestyle changes. Rite Aid also has a website available year round, www.riteaiddiabetes.com, dedicated to diabetes education and awareness.
To date, Rite Aid has contributed more than $1 million directly to the ADA for programs to build awareness and find a cure for diabetes.