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Rite Aid launches heart health campaign

Campaign marks American Heart Month

CAMP HILL, Pa. — Rite Aid is marking American Heart Month with a campaign that offers blood-pressure screenings, online tools and hearth health guides for free, the company said Wednesday.

Through Feb. 29, customers can buy a paper red dress for $1 that they can sign, dedicate and pin to store walls to help promote awareness of women's heart health.

"Rite Aid is a committed year-round advocate for our customers' overall health and wellness," Rite Aid SVP marketing John Learish said. "During American Heart Month, this commitment includes access to specially designed in-store and online heart health resources, including our greatest asset, the neighborhood Rite Aid pharmacist."


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