Retired Colgate exec Norman Dale Loringer dies at age 69

SCOTTSDALE, Ariz. — Former Colgate-Palmolive executive and industry veteran Norm Loringer died on April 28 surrounded by family at his home in Scottsdale, Ariz., according to an obituary that ran in the Arizona Republic. He was 69.

Norm spent 36 years with Colgate-Palmolive before retiring in 2004. His career with Colgate started in the HBC manufacturer's sales division, where he was one of the company's first key account managers.

During his years at Colgate, he advocated the concept of channel development and became Colgate’s first channel manager. In 1993, he took over Colgate's trade development function as director of business development, a post he held until his retirement in 2004. Among his many achievements, Loringer is a past recipient of the GMDC Lifetime Achievement Award (2005), the Drug Store News REX Supplier Hall of Honors Award (2004), and the National Association of Chain Drug Stores Robert B. Begley Award (2001).

He graduated from Alameda High School in 1961 and went on to college at UC Berkeley, graduating from the University of San Francisco.

Norm was preceded in death by his brother, Jack Ervin Loringer. He is survived by his wife Marlene, son Jeffrey Nelson (Karen) of Scottsdale, daughter Brenda Loringer (John), of Sedona; four grandchildren, Alyssa Nelson, Jessica Duncan, Jake Duncan, Jeff Nelson; sister-in-law Sue Loringer of Palm Desert, CA, and sister-in-law Christine Ziegler (Bill) of Pasco, WA.

In lieu of flowers, memorial contributions can be made to the Arizona Humane Society, the Wounded Warrior Project, Hospice of the Valley , or charity of choice. A memorial service will be held at 3 pm Tuesday, May 7th at Desert Mission United Methodist Church, 7373 E. Dixileta Dr. Scottsdale, Ariz.


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