ReportersNotebook — General Merchandise, 1/10/11

Supplier News — Pampers is looking to provide new resources and support for Latina moms and their babies through its latest initiative. The company announced the creation of the Madrinas Network, which will offer moms the opportunity to opt-in to receive tips and information on their baby’s development through a mobile messaging platform, and to join the Pampers Madrinas network at

Shortly after testing its PYNK system in CVS/pharmacy locations in the Westchester County, N.Y., area, Kodak officially rolled out the photo kiosks at 5,000 CVS/pharmacy stores nationwide. The Kodak PYNK photo kiosk gives photo enthusiasts the capability to create various projects with its “print-to-fit” system. New to the mix is a photo collage option, which takes out the time-consuming work of selecting, cropping and printing photos for a collage display, the company said.

Retailer News — CVS/pharmacy has launched its new CVS Express Photo App, developed by Marketing Drive, which enables Facebook users to order prints from their Facebook albums without leaving the website, with prints ready for pickup in about an hour at their local CVS/pharmacy. Customers currently can order prints in three sizes: 4x6, 5x7 and 8x10.

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