HAUPPAUGE, N.Y. — Red Carpet Manicure, which manufactures an at-home LED gel manicure system, has officially unveiled its new nail, cuticle and hand treatments.
At a press event in New York City on Wednesday, the company highlighted the five-item collection, which is the first of its kind, DIY light-activated gel nail treatment to help nails become stronger and longer. The treatments are priced at $14.99 each.
“After spending the past year introducing consumers to our at-home LED gel polish system, we were asked by consumers to expand our technologies to address nail care,” stated Barry Shields, managing partner of Red Carpet Manicure. “As a brand, we truly listen to our consumers and constantly work to formulate the best nail science to care for our customers’ most valued accessories, their nails and hands.”
The new Nail Remedy, which is infused with botanicals and vitamins, applies like a base coat, and nails are stronger within seconds of curing in the Red Carpet Manicure LED light. There’s also the new Nail Recovery treatment, which is formulated to rejuvenate brittle, peeling nails. Also light activated, the treatment is infused with a concentration of berries and vitamins to encourage healthier natural nail growth. Both treatments can be used alone or as a base coat prior to applying standard nail color or LED gel nail polish.
To care for cuticles, there’s the new Cuticle Balm and Cuticle Elixir. The Cuticle Balm rehydrates dry and cracked nail beds, while the Cuticle Elixir is a serum designed to soothe tender, damaged cuticles.
Also new is the Youth Crème for hands, cuticles and nails. The Youth Crème is ideal for use after each manicure and pedicure.
In addition to developing the new treatments, Red Carpet Manicure has also launched an LED light with a USB port for the ultimate convenience. And as part of its growing line of LED gel polishes, the European and Designer collections became available as of March. Crystal Gems, Nail Glitz Designer Nail Glitters and Professional Nail Appliqués round out the brand’s array of 2013 new products.