Real Techniques unveils marketing program featuring Pixiwoo YouTube beauty stars

GURNEE, Ill. — Real Techniques, a Paris Presents brand, is calling all beauty lovers to reveal their inner artist through a sponsored marketing program with Allure magazine.  

They can try their hand at recreating a makeup look designed by Pixiwoo YouTube beauty stars Sam and Nic Chapman for a chance to win an in-person makeover by the sisters. The look — a bronze smoky eye — was inspired by the trending colors of the season and created using Real Techniques makeup brushes.  

One participant will win an in-person makeover with the sisters for them and a friend, including a two-night hotel stay. Two runners-up will receive a virtual makeover with the sisters, as well as an assortment of makeup and the full collection of Real Techniques makeup brushes, and 15 will walk away with a prize package of assorted Real Techniques products. Submissions will be accepted through June 30.

Real Techniques makeup brushes are designed with the expertise of the sisters, who together have worked fashion shows, editorials and celebrity shoots as professional makeup artists. Their YouTube how-to beauty channel, Pixiwoo, has 196 million video views and counting.  Each brush features super-soft bristles and an extended aluminum ferrule for light and easy application.  A color-coded system corresponds to the key steps of makeup application so you can create a base (orange), enhanced eyes (purple), and finish (pink) like a pro.

Login or Register to post a comment.