R.A.B. Food Group Monday announced that it would change its name to The Manischewitz Company. The company has come under new ownership and recently spent millions of dollars in upgrading a capital investment program as well as making upgrades to its production facility in Newark.
“We are excited about the name change, as it signals our move forward as a new organization, yet it reinforces our heritage and core strength in Kosher and the power of the iconic Manischewitz brand,” said company president and chief executive officer, Bruce Bossidy.
The company modernization project was led by The Manishewitz Company’s new vice president of operations, Randall Copeland. “We are very excited about the new team at our Newark facility led by [Copeland],” Bossidy said. “This change combined with our investment in the plant infrastructure is yet another testimony of our relentless efforts to continuously improve our quality, efficiencies and service to our customers.”