LAKELAND, Fla. — In recognition of Earth Day, Publix Super Markets on Monday pledged to donate 50 cents per pound, up to $40,000, to Sustainable Fisheries Partnership when customers purchase any wild domestic shrimp from April 17 to 27.
“As a retailer passionately committed to eco-savvy practices, our support of SFP speaks directly to our sustainable philosophy of meeting today’s demands without compromising what’s essential for tomorrow,” stated Maria Brous, Publix media and community relations director. “We are uniquely positioned to share information with our customers to enrich the quality of life for our communities and aquatic ecosystems, all while doing our part to preserve and conserve."
The mission of SFP is to maintain a healthy ocean and aquatic ecosystem by rebuilding depleted fish stocks and reducing the environmental impacts of fishing and farm fishing. The Publix donation would assist SFP in providing fisheries along the Gulf with the resources and tools needed to operate in a more sustainable manner.