KEY LEARNING: Preview of key CE lessons at MiS 2013

Attendees of this year’s McKesson ideaShare 2013 will have access to more than 30 accredited continuing pharmacy education courses that offer invaluable insights into the latest thinking and best practices from experts in clinical services, new drug therapies, marketing, merchandising, financial management and succession planning. The continuing education at McKesson ideaShare 2013, which is provided by the Collaborative Education Institute, will be offered June 26 to June 29. The Collaborative Education Institute is accredited by the Accreditation Council for Pharmacy Education as a provider of continuing education.

Highlights of this year’s continuing education offerings include:

Public Policy Forum. Are you uncertain how community pharmacy can best prepare for the rapidly approaching implementation of healthcare reform? Don’t miss this critical discussion led by healthcare and policy experts who will examine key federal and state policy issues relevant to community pharmacy, healthcare reform, how to prepare your pharmacy for 2014 and how to stay abreast of public policy issues relevant to the success of your business. Guest speaker John Kingsdale, Ph.D., a key contributor to the Patient Protection and Affordable Care Act and a leader in the 2006 implementation of Massachusetts’ healthcare reform legislation, will share anecdotes from his experiences, with an aim to help community pharmacists seize the opportunities created by healthcare reform. This session will be held June 29 from 9 a.m. to 10:15 a.m. and is worth 1.25 hours (0.125 CEU) of live CPE credits.

Best Practices — How Successful Pharmacy Managers Make It Happen! This practice-based session gives attendees an opportunity to pick up insights from on-site visits and interviews with successful pharmacy owners from across the country. Presenter Bruce Kneeland, national account manager for Epicor Software Solutions, will discuss curb appeal, merchandising, technology, referrals from healthcare professionals, managing employees and free publicity. This session will be held June 27 from 1 p.m. to 2:30 p.m. and is worth 1.5 hours (0.15 CEU) of live CPE credits.

Legislative and Regulatory Update 2013. Need help navigating the legislative and regulatory landscape and how it will impact pharmacy? Mark Kinney, R.Ph., VP of government affairs for the Independent Pharmacy Cooperative, and Jim Driscoll, director of state government affairs of the Independent Pharmacy Cooperative, will provide attendees with an update on recent government policy decisions, including how new laws and regulations impact the practice of pharmacy. Upon completion of this session, pharmacists should be able to, among other things, discuss the American Taxpayer Relief Act of 2012 provision to pay retail pharmacies the national mail-order competitive bid rate for diabetic test strips and explain the Average Actual Acquisition Cost (AAC) pharmacy reimbursement methodology and how it will impact pharmacies. This session will be held June 28 from 7:45 a.m. to 8:45 a.m. and is worth 1.0 hour (0.1 CEU) of live CPE credits.

Enhancing the Bottom Line. Profit — we all need it. But how do you maximize it? Featured speaker Dave Wendland, VP of Hamacher Resource Group, will help attendees identify key profit triggers within a financial statement and will discuss real elements that directly affect profitability and generate significant returns in your business. Pharmacists attending this session will be able to, among other things, distinguish which of the five variables generates the most significant return and explain how incremental changes impact bottom-line profits. This session will be held June 27 from 7:30 a.m. to 9:30 a.m. and is worth 2.0 hours (0.2 CEU) of live CPE.

Staying a Click Ahead: Using Digital Marketing to Connect to Your Consumers (Health Mart University Live CE). With a proliferating mobile marketplace and an ever-evolving social media landscape, this continuing education session is designed to help pharmacy owners, operators and managers stay abreast of current trends, understand what’s next in the digital marketing space and give real world content and technology examples that can be implemented immediately in your local market. This session will be held Friday, June 28 from 10:45 a.m. to 11:45 a.m. and is worth 1.0 hours (0.1 CEU) of live CPE.

Access To Lives: How Payer Incentives are Presenting an Opportunity for Community Pharmacy (Health Mart University Live CE). This session will explore the impact of health care changes on payer incentives and how pharmacies can position themselves to maintain access by being preferred providers in performance networks. This session will also examine how adherence programs help drive improvement in patient outcomes and pharmacy profitability. This session will be held Friday, June 28 from 10:45 a.m. to 11:45 a.m., and is worth 1.0 hours (0.1 CEU) of live CPE.

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