Poll: Drug stores among favorite place to buy groceries

NEW YORK — A recent poll of U.S. millennial, gen X and Baby Boomer consumers found that traditional retail categories are increasingly blurring, and more and more shoppers are turning to drug stores to buy groceries.

Retail design firm King Retail Solutions conducted the fall 2013 study among more than 1,200 consumers.

Shoppers were polled on their past shopping habits, current shopping attitudes, decision-making factors and top preferred retailers (Target, Walmart, Walgreens and Costco topped the list in each category), all as relates to purchasing these types of goods from a non-traditional source (e.g., purchasing a fresh meal from a pharmacy or a hair cut from a big box store).

Among the findings: such pharmacy retailers as Walgreens and CVS/pharmacy were listed among the “Top 20 favorite places to buy groceries (that aren’t grocery stores).”


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