P&G announces staff changes to beauty, grooming business

CINCINNATI — Procter & Gamble has announced a string of organizational changes, including the appointment of Patrice Louvet as president of global male grooming.

Louvet, president of global prestige, will serve as president of global male grooming, succeeding Charles "Chip" Bergh, who is retiring from P&G after 28 years of service to pursue his aspiration to be CEO of a major company, the company stated.

Joanne Crewes, current VP global SK-II and female beauty, Australasian, ASEAN, India, Japan and Korea, has been appointed president of global prestige, succeeding Louvet.

Louvet and Crewes will assume their new responsibilities effective July 1. Bergh will retire from P&G as of Sept. 1.

"We have the right team in place to continue growing P&G's beauty and grooming business," P&G chairman, president and CEO Robert McDonald said. "Gina Drosos, who currently leads our female beauty business, Patrice Louvet, Joanne Crewes and their teams have deep, diverse and global experience in beauty. In fact, this new team, incumbent and new leaders alike, has nearly 300 years of collective beauty industry experience. I am confident we have the right experienced hands on this business and will continue to strengthen P&G's global leadership in the beauty industry. We wish Chip great success and will build on the strong foundation he has laid in our grooming business over the past six years."

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