SAN DIEGO — Pfizer on Monday was awarded the National Community Pharmacists Association 2012 Corporate Recognition Award at NCPA's 114th Annual Convention and Trade Exposition, the association announced Monday.
“Pfizer is a longtime and steadfast supporter of independent community pharmacies and NCPA,” stated Lonny Wilson, NCPA president. “They often have been a quiet supporter, not seeking attention or headlines. However, I can proudly tell you that Pfizer has been a driving and indispensable force in NCPA’s adherence initiative PAMA, which stands for Pharmacists Advancing Medication Adherence. Pfizer wants to help reduce the billions of dollars a year that are wasted on the improper use of medications, by focusing on pharmacist-provided patient care services that improve patient outcomes. NCPA’s efforts are critical to that goal.”
NCPA has committed that by 2015, actions taken by independent community pharmacists will result in demonstrable improvement in patient medication adherence rates through the PAMA initiative. The core elements of this program will address behavioral changes in pharmacists’ actions and business enhancement opportunities. Pfizer supported the initiative since its inception.