Pet Video Library DVD series debuts

PHOENIX Pet Video Library is launching a new series of educational DVDs in drug stores this spring to help pet owners deal with basic issues.

The company is merchandising the titles with a clip strip that holds 6 DVDs and can be easily posted in the pet aisles. The new series from the company, which already has a series of DVDs on pet tricks and training, includes Caring for Cats and Kittens and TV for Dogs, a title designed to reduce separation anxiety for dogs while their owner is away.

“With the ever-growing pet category, it’s a natural fit for our dog tricks and training titles,” said Steve Wilson, national sales director for Pet Video Library.

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