WASHINGTON The National Foundation for Infectious Diseases and the Centers for Disease Control will spend about $5 million combined to spread the word about obtaining a flu vaccination, according to PRWeek. There will be about 132 million doses of the vaccine for this flu season and these two organizations want to make sure they do not go to waste.
Both realize that the money they’re spending is not a lot, but they hope it’s a start to help prolong the season of vaccinations by months compared to previous years. Previously, the season for vaccinations essentially ended with the Thanksgiving holiday, explained Len Novick, executive director of the NFID. But with the addition of the week’s events, both groups are hoping to better spread awareness efforts deeper into the year and help keep the issue relevant through the New Year. Also, the goal is to spread the word to people who usually do not receive a flu vaccination. This is aimed at hopefully controlling the spread of the virus.
The CDC also plans on working with the Department of Health and Human Services and the Centers for Medicare and Medicaid Services. The NFID plans on working with the American Medical Association and the American Academy of Pediatrics, as well as the American Association of Retired Persons.