New MUA Makeup Academy collection launches exclusively at CVS/pharmacy

WOONSOCKET, R.I. — CVS/pharmacy has further broadened its collection of exclusive beauty brands with the launch of its new MUA Makeup Academy.

The new MUA Makeup Academy collection of cosmetics and cosmetic tools is hitting CVS/pharmacy stores nationwide beginning this month.

Comprised of a lip, lash and brush collection, MUA Makeup Academy was designed by experts and promises to deliver professional results.

Lip is the hero of the collection, as evidenced by the extensive assortment of Color Infused Balm, Color Intense Lipstick, Extreme Shimmer Lipstick, Anti-Featuring Lip Liner, High Shine Lipstick, Intense Color Moisture Balm, Lip Color Crayon, Lip Stain, Liquid Lipstick, Luminizing Lipgloss, Moisture Balm, Super Shine Gloss, Super Sparkle Gloss, Clear Anti-Featuring Lip Liner, Lip Primer and Sugar Lip Scrub. Lip products are priced between $6 and $10 each.

There’s also the Makeup Academy Pro Brush collection, which features a mix of natural and synthetic fibers. They are crafted for specialized use across face, eyes and lips. Brushes in the collection include a BB/CC Cream Brush, Mineral Brush and Point Liner Brush. Prices range from $9 to $19 each. There’s also a Starter Set for $26 and a Travel Set for $21.

In a nod to the growing popularity of false lashes, the collection also offers an assortment of lashes for beginners and pros alike. From natural-looking lash enhancement and volume-boosting glamour to individual lashes for a customized look, the brand is aiming to make it easier than ever to achieve an array of eye-accentuating looks. Lashes are priced at $5. There’s also a Glamour Volume Boosting Lash Kit for $9, a Natural Ultra Fine Lash Kit for $9 and an Individual Lash Kit for $10.


Login or Register to post a comment.