M&Ms and NASCAR search for most colorful fan

HACKETTSTOWN, N.J. M&Ms Racing and NASCAR announced Monday that they would reintroduce “The Most Colorful Fan of NASCAR” contest, between June 8 and Oct. 11.

The contest allows NASCAR fans to upload their most eye-catching photos to NASCAR.com. Each week will have winners who receive NASCAR-themed prizes. Five finalists will win trips to the Ford 400 in Homestead, Fla., in November and $100 gift cards for The Home Depot. The final winner will receive a VIP trip for two to the Richard Petty Driving Experience and a Tissot wristwatch.

M&Ms, a brand of Mars North America, has been involved with NASCAR for 18 years. Headquartered in Mount Olive, N.J., Mars has annual sales of more than $7 billion.

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