GRAND RAPIDS, Mich. — Meijer will match donations to a program to provide food for poor families later this month to mark the program's fifth year, the mass merchandiser said.
The Midwestern retailer said it would match two-to-one every customer's $10 Simply Give donation made between Nov. 15 and Nov. 16 to celebrate the program's five years of existence. The program has generated more than $6.5 million for local food pantries, equal to 39 million meals. One-in-six families in the country is considered food-insecure, according to Feeding America.
"This holiday season marks a milestone for the Simply Give program," co-chairman Doug Meijer said. "We've been feeding hungry families in the communities we serve for five years, thanks to the continued support and generosity of our customers, team members and pantry partners. We are pleased this program has helped fill a void by providing 39 million meals to our hungry neighbors."