Meet the Market a staple of Marketplace

Nearly 8,000 appointments held between suppliers and retailers

DENVER — The 2012 National Association of Chain Drug Stores Marketplace Conference kicked off Saturday morning with a bang as retailers and suppliers gathered for Meet the Market, a special program designed to provide attendees the opportunity to present and be presented with new products.

(For photos, click here.)

“Meet the Market on Saturday has become institutionalized and is one of the distinguishing factors of Marketplace. … We are using some new technology to help refine these meetings,” Jim Whitman, SVP member programs and services, told Drug Store News.

Over the years, Meet the Market undoubtedly has become an institution within Marketplace, pairing suppliers — including many emerging new companies — and retailers in a series of back-to-back-to-back appointments that are prearranged by NACDS.

According to NACDS, nearly 8,000 appointments took place during the one-day program, which started at 9 a.m. and concluded at 4:30 p.m on Saturday. Supplier participants included first-time exhibitors and any exhibitor who has a new product or service that has been launched since July 2011 or will be launched in 2012.

Comments

- 10:46 AM
davidbiernbaum says

Some advice for new suppliers! Be prepared for short 10-minute meetings and don’t be late. Waste no time with meaningless small talk. Introduce yourself, make a brief elevator pitch about your company and get right to your presentation. Be sure to include some visuals to show your understanding about the product category and business model. Know your costs, SRP’s, and all the basics. Retailers hate when new suppliers are not prepared for a meaningful discussion. www.biernbaum.com

Login or Register to post a comment.