Meal Measure looks to curb oversize portions

BURNSVILLE, Minn. — A new product from Apothecary Products that has been featured on "The Dr. Oz Show" and "The Today Show" is hoping to remove the guesswork of proper food portions when cooking a meal at home.

The Meal Measure Portion Control Plate works by placing the compartmentalized measurer directly on a plate. There are four portion-controlled cavities: two for fruits or vegetables, one for starches and one for protein. The food cavities are in accordance with MyPlate.gov guidelines for healthy portions and easily denote half- and full-cup portion sizes, as well as the recommended size of a protein serving — about the size of a deck of cards, according to Apothecary. The consumer can then fill the Meal Measure with the appropriate amount of food in accordance with their diet.

According to the company, portion control is one of the best ways to fight obesity, which can cause heart disease, stroke and diabetes.

The Meal Measure was created by a working mom and former lunch room attendant. It is BPA-free and recyclable, and is manufactured in the United States with a SRP of $12.99.


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