At top from left: David Laugen, Director of Sales, Sprouts Nutrition; Scarlett Englebrecht, Retail Development Manager, ECRM; Brian Stone, Director of Sales & Marketing, Crossmark
ORLANDO, Fla. -- Martello has been named the winner of the 2016 ECRM/Drug Store News Buyers Choice Award for its Yummy Spoon, a self-feeding baby spoon designed to help parents easily feed their babies.
The award was presented during ECRM’s 2016 Baby & Infant EPPS held July 11 to 13 in Orlando. Montvale, N.J.-based Sprout Nutrition was the finalist with its Sprout Organic Quinoa Puffs.
The two companies were selected from dozens of entries in the award program, samples of which were displayed in the ECRM hospitality area during the EPPS meetings. Buyers cast their votes based on product innovation and packaging.
The Yummy Spoon is a self-feeding baby spoon designed for whole bananas, whole avocados, sweet potatoes, pureed fruits and vegetables, oatmeal and all other types of homemade baby food recipes. It works by inserting a whole food -- such as a banana – into the body of the spoon, then squeezing the Yummy Spoon to puree its contents, and finally squishing it out through an opening onto the bowl of the spoon using a similar motion as you would for toothpaste). It is freezable, portable and easy to clean, and was developed by developed by Gina Cormier, a stay at home mom and high school soccer coach from Albuquerque, New Mexico (yes, a real “soccer mom”) to make it easier for parents to feed healthy, homemade food on the go.
Martello, LLC is headquartered in Calabasas, Calif., and was formed by Gina’s brother, Paul Martello. The Yummy Spoon is Martello’s first brand of children’s products to launch in 2016. The company has a strong focus on philanthropy and donates a portion of every Yummy Spoon sale to feed children living in hunger.
Sprout Organic Quinoa Puffs are organic, non-GMO and gluten free organic whole grains blended with just the right amount of fruit and vegetables to keep baby’s taste buds happy, according to the company. Also added to the recipe is a touch of organic rosemary to act as a natural preservative. The Puffs are available in 1.5oz BPA-free packaging and come in three flavors: Apple Kale, Mango Carrot and Maple Cinnamon. Sprout Quinoa Puffs are. It’s also free of fillers and thickeners.
Sprout Nutrition provides premium organic foods for babies, toddlers and their families that encourage happy and healthy eating. Founded in 2009, Sprout introduced baby food in a pouch, triggering the explosion of the organic baby food pouch segment in the U.S., according to the company. It uses only organic and GMO-free ingredients and unique cooking methods to create tasty, nutritious combinations developed to appeal to all ages.