NEW YORK — Laura Geller, whose beauty products are sold at Ulta and Macy's Impulse locations, has partnered with Race to Erase MS and the Nancy Davis Foundation for Multiple Sclerosis to help raise awareness and funds for those afflicted with MS by creating a limited-edition Bring on the Bronze beauty kit.
The Bring on the Bronze kit is part of the "Orange Campaign" that the Nancy Davis Foundation is spearheading to raise awareness and funds for those with MS.
Geller is donating 20% of all proceeds from the kits to Race to Erase MS. In addition, all guests at Nancy Davis and Tommy Hilfiger's 18th Annual Race to Erase MS, held April 29 and themed Rock + Royalty, will receive the collection in their gift bags, as well as the opportunity to bid for several Laura Geller makeup auction items, including a trip to her NYC studio on the Upper East Side.
"I'm thrilled to be a part of this wonderful event and assist Nancy in her tireless support to erase MS," Geller said. "Our efforts to raise funds and awareness through the Bring on the Bronze kit sales will run the entire month of May at my studio and on my website, LauraGeller.com."
The kit includes:
Spackle Tinted under makeup primer in bronze;
Split Baked body frosting in Sugar Glow/Honey Glow;
Baked eye shadow duo in candied bronze;
I-Care eyeliner in brown; and
Lipshine SPF 15 in Sundrenched.
Geller has designed a bronze clutch to hold all of the products. Bring on the Bronze is available at LauraGeller.com for $55 with 20% of the proceeds from sales donated to the Nancy Davis Foundation for Multiple Sclerosis.