DALLAS L’Oreal Paris has brought its Color Space to the Texas State Fair, which runs until Oct. 19.
The Color Space is a 5,000-square-foot beauty pavilion, executed by Legacy Marketing Partners in Chicago, which offers men, women and children the ultimate beauty experience.
The Color Space features a skincare lab, cosmetic area, pro-manicure bar, a hair care zone and hair color alley. By visiting the various areas, men, women and children can learn about the latest trends and products from L’Oreal.
The pavilion also features a Truelight Pod, which recreates specific lighting environments so visitors can see how lighting in daylight, office and the bathroom impacts how they look and learn what shades work with their coloring.