Kroger introduces Savor World Flavor event inspired by the tastes and flavors of Mexico

CINCINNATI — Kroger on Tuesday invited customers to be inspired by the tastes and flavors of Mexico during a first-of-its-kind epicurean event in local stores called Savor World Flavor:Taste of Mexico.

Dozens of new product selections, cooking demonstrations and food sampling are planned during the company's first Savor World Flavor event for three weeks in June. Customers can also visit ExperienceSavorWorldFlavor.com online to view recipes, watch videos, find a schedule of in-store events and register to win prizes, including three trips to Mexico.

"Savor World Flavor is about re-igniting our customers' passion for food through the authentic tastes and cuisines of world cultures," stated Michael Donnelly, Kroger's VP merchandising. "Carefully selected foods and recipes will create a unique fiesta for the senses in our stores during Taste of Mexico — and provide exciting and easy new options to help solve the daily question, 'what's for dinner?'"

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