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Jonathan Antin shows off new Conair products at event

NEW YORK — Conair celebrity stylist spokesman Jonathan Antin was on site this week at the pop-up salon in New York City's Soho Trump Hotel for the Arts & Cinema Media Centre to help promote the launch of Infiniti Pro by Conair styling tools.

The Arts & Cinema Media Centre, which ran in part during the Tribeca Film Festival, hosted the Conair Styling Suite, uniting film, art, culture, beauty and philanthropy during the three-day event, which ran April 25, 26 and 27.

As part of the event, Antin, along with a team of hair and makeup artists, primped and prepped celebrities for their red carpet premieres and appearances. "I'm here to represent the brand. I've been living in the world of Conair hair for 25 years, and it is such an easy collaboration and the synergy is perfect," Antin told Drug Store News during the event.

The new Infiniti Pro by Conair AC motor-powered hair dryers are designed to be more durable, fast-drying and longer-lasting. The AC motors use a high-pressure fan that produces more air pressure than a standard DC motor-powered dryer, which results in reduced drying time. These AC motor-powered dryers are expected to have up to three times the motor life of a regular DC motor-powered dryer.

Ceramic technology is designed to promote healthy-looking hair with even heat distribution, and ionic technology is designed to reduce frizz and enhance shine. Another key feature is the true cold shot button, which is engineered to generate cold air when the switch is engaged.

The collection includes the 1,875-watt salon performance AC motor styling tool and the 1,875-watt performance styling tool for travel with twist folding handle. These dryers currently are available at retail and have a suggested retail price of $34.99 each. Launching in June is the 1,875-watt AC motor 2-in-1 styling rool, which is equipped with a pick to lift the hair for a volume boost. The suggested retail price is $39.99.

The new SOHO beauty cases also debuted in the Conair Styling Suite. The Eye Pop collection features a trendy metallic finish and comes in black, silver and fuchsia. To easily organize beauty essentials, the Eye Pop cases feature pullout trays and multitier accordion shelving. They are available at Walgreens for $29.99.

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