SAN FRANCISCO Joint Juice earlier this week named David Ritterbush the company’s new CEO. Ritterbush, who makes the transition from COO, has been with the joint health nutrition company since 2009.
"As chief operating officer, David has proven his ability as a strong and motivating leader with a clear understanding of the benefits and opportunities for Joint Juice," stated Joint Juice board member Mark Slezak. "[His] impressive industry knowledge and experience will undoubtedly position Joint Juice for further brand growth and expansion."
With more than 20 years of experience in the consumer packaged goods industry, Ritterbush began his career with Dreyer's Grand Ice Cream. Over the span of his tenure with the organization, Dreyer's grew from a $300 million company to a $2 billion company.
Most recently, Ritterbush was VP and general manager for Red Bull North America, the leading global energy drink company, where he was responsible for all distribution, marketing and sales in the western United States.