Huggies introduces YouTube channel

DALLAS — Huggies has introduced its new branded YouTube channel, which is designed to give parents the opportunity to show off their active babies' unique moves.

Parents are encouraged by the brand — which recently launched its Little Movers slip-on diapers to cater to squirmy babies that make diaper changes a challenge — to visit the channel's Squirmy Baby Roundup and create a Huggies Little Movers slip-on diapers commercial and name their baby's twists and turns. Celebrity moms, including Melissa Rycroft, Tia Mowry and Emily Procter, also have joined in on the fun.

Click here to visit Huggies' YouTube channel.

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