Fisk acquires Barielle brand

NEW YORK — Fisk Industries, a manufacturer of niche-oriented cosmetics and health- and beauty-aid products, has acquired the Barielle line of nail, skin and foot care products.

Financial terms of the deal were not disclosed.

More than 30 years ago, Barielle introduced its original nail strengthener cream as the first product of its kind. Originally formulated to condition the hooves of thoroughbred racehorses, the formula helps nails grow healthier and stronger while resisting splits, peels and breaks. When the jockeys applied the cream and noticed improved nails, the product was reformulated for women and men.

Since that time, the Barielle line has expanded to include a wide range of creams and lacquers to help prevent damage to hands and feet. The products are for those consumers experiencing weak, discolored, splitting and hard-to-grow nails.

All Barielle lacquers are toluene, formaldehyde and dibutyl phthalate (DBP) free. Instead keratin, protein, vitamins, oil and plant extracts are used.

Fisk stated that it hopes to launch the brand into new avenues of distribution both domestically and internationally.

Login or Register to post a comment.