ST. LOUIS, Mo. — Energizer has teamed up with nonprofit organization One Million Lights on the Energizer Night Race for a Brighter World event to help shed light on the worldwide need for safe and reliable lighting.
As part of its new global platform, "now that's positivenergy," Energizer has pledged to donate 11 million hours of light in 2011 to rural communities in need around the world that currently may be using costly and health-hazardous kerosene lamps. Kicking off the weekend of Nov. 11 with a series of nighttime races in various countries, Energizer will equip runners with an Energizer headlight. Each runner who participates helps bring Energizer closer to its goal of donating 11 million hours of solar light to One Million Lights, a global charity dedicated to improving the lives of people around the world by providing them with clean and healthy solar lighting, according to Energizer. The Energizer Night Race for a Brighter World series will continue throughout the year in additional countries.
"The solar-powered LED lanterns and bulbs donated by Energizer are invaluable to these rural communities," said Anna Sidana, founder of One Million Lights. "Safe and healthy solar lighting not only saves money and lives, but it also gives these families the opportunity to work, study and play when they otherwise could not."
The Energizer Night Race for a Brighter World is the first global initiative of the new "now that's positivenergy" platform, which "combines performance plus responsibility and demonstrates Energizer's long-standing commitment to responsible power and serving the community," according to the company.
"We know people share our desire to help make the world a better place," said Jeff Ziminski, chief marketing officer for Energizer. "Every person who participates in the Energizer Night Race for a Brighter World helps bring us closer to reaching our donation goal, reinforcing the idea that each one of us has the power to make a positive impact."
Energizer Night Race for a Brighter World Races in 2011 will take place in Argentina, Belgium, Canada (4 locations), Colombia, Ecuador, Greece, Korea, Philippines, South Africa, Uruguay and the United States (2 locations), with more races to take place in other countries in 2012.
The U.S. race will kick off in Houston, Texas, on Nov. 11 with an 11K race and 1.1 mile fun run for runners and walkers of all ages and skill sets. Representatives of One Million Lights will be on hand with information, photos and videos to explain the benefits of safe, portable solar lighting for families and their communities.