BRYAN, Ohio — Fans of Hawaiian punch will be able to get their fix in lollipop form this summer. Dum Dums announced Monday that it would be introducing two limited-edition Hawaiian Punch flavors, Fruit Juicy Red and Polar Blast.
"Dum Dums is known for flavor variety and that brings an element of discovery to the brand experience," Spangler Candy Company's marketing director Evan Brock said. "Moms and kids will be excited to find these special flavors in their bags of Dum Dums this summer."
The company has made some 30 million Hawaiian Punch-flavored Dum Dums for distribution over the summer and will implement a social media campaign to drive engagement and awareness.