DSNTV: Highlights from the third annual New General Market Summit

At the Drug Store News/Mack Elevation New General Market Summit, Mack Elevation managing director Dan Mack told attendees, “The New General Market is a mindset — it’s not defined by demography or skin color or religion or sex or sexual orientation — it’s driven by a mindset of inclusion.”

So DSN and Mack brought together industry leaders for the third annual New General Market Summit — held April 4 in Minneapolis — to discuss how leading brands are able to keep in touch with the mindset that informs the New General Market consumer.

Above is a collection of highlights from the event to accompany the  June issue of Drug Store News, which features an in-depth special report about the big ideas and best practices that emerged from the event

To read the full report, click here.

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