NEW YORK — Anti-aging skin care brand dr. brandt is launching a national advertising campaign — the first in brand history — to introduce its new Do Not Age pearl serum.
The advertisement will debut across national magazines and will highlight the power of dr. brandt’s Duo Pearl technology integral to the DNA pearl serum.
The new serum is poised to become a dr. brandt hero product as a culmination of more than 30 years of experience and research of cosmetic dermatologist Dr. Brandt.
Dr. brandt skincare is further promoting this launch with a sweepstakes in which five winners will be selected every week from Jan. 31 to Feb. 28 to win the entire Do Not Age collection with full-size products. One participant also will win a $1,000 gift card that can be used on drbrandtskincare.com. The ad will feature a URL and a QR code that will allow readers to enter into the sweepstakes from smartphones.