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Dannon introduces Activia Selects

WHITE PLAINS, N.Y. — Dannon has expanded its Activia line of yogurt with new styles and textures.

The Activia Selects line features French, Greek and parfait yogurts that are designed to boost digestive wellness. Activia Selects French yogurt is available in cherry, blackberry and raspberry, mango and pineapple flavors; Activia Selects also has a French style with fruit bites on the bottom that is available in strawberry and mixed berry flavors. Activia Selects Greek yogurt is available in strawberry, vanilla, blueberry and pomegranate and berry flavors. Activia Selects parfait yogurt is available in strawberry, vanilla, peach and mixed berry flavors.

The launch of the new Activia Selects line will be supported by a commercial starring brand spokeswoman Jamie Lee Curtis.

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